Designing Sonr

April 23, 2020

When it comes to design we should not only use our imagination but also think about functionality. Such a device as Sonr needed to be small, sleek, hydrodynamic, and minimalistic. Nothing extra and nothing distracting from the main function: deliver sound to the inner ear of the swimmer and not interfere with the hydrodynamics. 

We gathered the designers. Some were armed with photoshop, some with a pencil, and after Dmitri explained his visions and concepts - they started to draw.

3 main feature were articulated:

  • It should not interfere with swimming.
  • It should be without wires.
  • Ears should be free.

It was immediately decided that we would use bone conduction — the conduction of sound to the inner ear primarily through the bones of the skull. Usual bone conduction headphones are located on both sides of the temples, next to the ears.

Dmitri, being a swimmer himself, mentioned that he has been swimming with similar headphones and they were uncomfortable and frankly speaking true torture.

If you swim correctly, then doing the crawl or the backstroke your forearm touches the ear on each stroke and, respectively, brushes against the headphones on your temples. As a result — the hand is rubbed sore in one place, the headphone rubs against the temple and the brains begin to boil, instinctively trying to move the hand away from the irritant in the ear and, at the same time, breaking the technique.

We decided to change the game and make a device truly for swimmers, not just for the sake of beautiful underwater shots or for listening to music but for people who come every day and do lap after lap in the swimming pool, who are passioned about swimming and for those who wanted to win. Therefore, our device will be placed on the back of the head, without disturbing anyone. Then we thought “Why should we be bound just to the back of the head?” The receiver can be placed anywhere under the cap!

Next was the form. First thing that came to mind was a circle: black and small. We decided to call it a “pluck”. The bone speaker should be centered and on the back we had the power button. That’s it. The rest is unnecessary. 

When it was clear what we were creating, for whom, how it should work, and what was the main function — we started to sketch.

And suddenly all the ideas, concepts, visions came to life. 

Time to go to the engineers. Man, they had a good laugh about the ideas. Meaning that it was pretty much impossible to fit all the parts into a tiny case.

And guess what? They did. But we will talk about this a bit later.

Stay tuned.

Latest News

Fear of deep water: Causes and How to Overcome

September 20, 2021

How to overcome the fear of swimming in deep water? Many people ask this question because bathophobia does not allow them to swim. Psychologists believe that this phobia is one of the manifestations of the fear of death since we are not scared of deep water, we are scared of drowning. The fear of depth and swimming is quite difficult to overcome. Irrationality and obsessive thoughts in connection with the depth prevent a person from behaving adequately on the water. Don't let fear take away your happiness, read our article.

How To Glide When Swimming: Top technic

September 20, 2021

It is believed that the hands ensuring the forward movement of the body and the legs are responsible for pushing off are the most significant elements in swimming. Athletes spent endless hours training with boards, trying to strengthen their arms and legs. Such an approach rather slows down the development of a swimmer than accelerates it. Stroke length is the most important factor in swimming technique; the best way to increase the stroke length is to reduce the water resistance. In this article, we will talk about how to reduce this resistance, or, in other words, about water gliding.

Tips for Swimming Long Distance: distance swimming techniques

September 8, 2021

Novice athletes often do not understand how to swim a long distance without stopping. The idea of covering a kilometer or more seems unattainable to them. Everything is quite simple, experts say and our article will help convince you of it.

Get your SONR Set sooner.
Pre-order now for an exclusive early bird price
Basic set includes receiver and radio transmitter.
Shipping starts from 30th October, 2021